Blog
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Course platforms charge per student—here’s the breakpoint math
Teachable, Podia, and Thinkific bill differently as you scale. Know when flat fees beat percentage cuts—and when they don’t.
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WordPress transient bloat: when temporary data becomes permanent
Transients pile up in wp_options faster than most plugins clean them. Here’s what breaks, when to purge, and how to audit the damage.
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AI prompt versioning: why your best prompts disappear
Most operators lose their best AI prompts to chat history. Here’s how to version, test, and preserve the ones that actually work.
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Stop chasing vanity followers—audience size matters less than you think
Most operators obsess over follower counts. The math on engagement, conversion, and revenue tells a different story.
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WordPress staging sync: which direction breaks production data
Syncing from staging to production can overwrite live data. Here’s what to push, what to pull, and what to never sync in either direction.
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Most analytics platforms count the wrong conversion timestamp
Analytics tools record when the conversion fired, not when the customer decided. Here’s why that gap matters and how to interpret your data correctly.
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Klaviyo’s flow filters stack backwards—here’s what fires first
Klaviyo evaluates filter conditions in reverse order. Understanding the execution sequence prevents broken automation and wasted send credits.
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Affiliate link disclosure placement: where regulators actually look
FTC enforcement focuses on proximity and clarity, not just presence. Here’s where to put disclosures so they count.
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Paid ads attribution windows shrink to one day—what that breaks
Meta and Google now default to 1-day click attribution. Here’s what that hides, how it changes ROI math, and when to adjust your window manually.